Sammlung: Hydration

💧 Hydration Philosophy

Keeping skin hydrated is a real challenge in the Australian climate - so we at Founder's Formula know all about hydration!

Properly hydrated skin allows for maximum skin cell function, barrier repair and nutrient absorption. Exfoliation is naturally sped up and enzymatic processes restored.

Keeping skin free of debris through gentle exfoliation not only improves radiance and skin health but also improves the absorption of hydrating products.

✨ RESULTS YOU WILL SEE

Cells are plumped and skin is soft, bouncy and comfortable. Skin is not flaky or feeling taut. Hydrated skin is healthy skin.

Feel free to message us any time for more advice on how you can have your healthiest skin possible.

🧴 Your Routine

Cleanse with Macadamia Omega-7 Cleansing Oil to thoroughly dissolve and remove stale oils and make up without stripping skin of its natural oils.

Exfoliate with Wild Pandanus Gentle Enzyme Cleansing Grains to ensure all dead cells and debris are removed, to allow the living cells to absorb all moisture and nourishment from your skin care phyto-actives.

Morning and evening apply Wild Harvested Kakadu Plum Vitamin C Serum to mop up free radicals created through sun, stress and aging, to prevent cell death and to build collagen.

Nourish, seal and protect with Wild Rosella Hydrating Moisturiser.

🧪 Our Approach to Formulation

We in Australia know all about hydration! It's a Founder's Formula super power.

Every Founder's Formula product contains multiple plant-derived super hydrators such as wild rosella, kangaroo paw flower, emu apple, hyaluronic acid, ceramides, hydrating peptides, organic glycerin, glycosides, Vitamins C, E, B3, B5, organic waxes and oils, Manuka Honey.

Our cleansers do not strip or dehydrate skin. Serums have added hydrators and potent phyto-actives to build hydration and the cells' capacity to hold water. Toners and misters hydrate. Facial Oils lock in moisture. Moisturisers contain plant-based actives with powerful hydration capacity for up to 72 hours hydration.

All products are fragrance-free to reduce micro-irritation which may not be felt, but when experienced deep in the skin layers can be dehydrating.

⬆️ Step It Up

We know you will love all the products in your Hydration Starter Kit and we are confident that your skin will look amazing in a very short time.

So when you are ready, here are some extra products you might also like to add to your routine:

Australian Botanicals Nourishing Facial Oils designed to enrich, nourish and soothe fatigued skin.

Purslane and Commelina Gentle Balancing Toner to promote cell renewal and repair DNA. Use also as a hydrating mister on clean skin or over make up any time of day.

Use Phyto-A+ Australian Native Tobacco Serum as your night-time serum to increase cell turnover and build collagen at four times the rate of retinol.